I don’t talk about this enough, but I’ve been blogging since 2018—back when I launched my very first lifestyle blog, The Carolina Peach. The only surviving proof of that era is an old Facebook page where I’d share posts and quietly hope people were reading them.

If you’d asked me then what my career would be, I would’ve confidently said Radiation Therapist. That’s what I was studying at the time.
Instead, I switched majors my senior year to Psychology, went on to earn my Master’s in Social Work from Indiana University, and became a therapist specializing in eating disorders. Which—plot twist—involved an obscene amount of writing. Enough writing that I eventually shut down The Carolina Peach entirely. 🙁
And then… one year later, I started a business I could run from home. And somehow found my way right back to blogging—this time through Pinterest management, SEO, and eventually full-blown website copy.
All of this to say: blogging was always the thing. I just didn’t know it yet or believe it could be a legitimate, full-time career.
Now, as I’m closing out four years of Priscilla Hope LLC (iconic name, I know), prepping for a move to Northern Michigan, and going all-in on this business without my therapy income as a safety net… I’ve been reflecting on how the hell I even got here.
And because I’m me and because I am, at heart, a data-loving nerd, we’re starting with the numbers.
Because I cannot help myself, I also calculated what this looks like in volume:
Holy. Fucking. Air balls.
And this doesn’t even include Substack writing for my therapy practice or Kinfolk Creative.
Truly unwell. In the best way.
Okay. Back to programming.
Since writing 1,000+ blogs since 2018, you can say I’ve learned a thing or two… or ten! Here’s the most notable things that can help you with writing your own blogs too!
If your blog looks visually suffocating, I’m gone.
Huge paragraphs, no breathing room, text smashed together like it owes someone money? Immediate exit. This is a spacing problem, and it’s one of my BIGGEST blog icks. Your eyes deserve peace (and white space).
This doesn’t mean you need to get fancy. It means you need to get readable.
Questionable font pairings and hard-to-read paragraph text tank user experience—and yes, Google notices. Simple, clean, boring fonts win every time. Signed, a proud basic serif girly.
Write your alt text. Accessibility matters.
But also—stop overthinking it. You don’t need to write a poetic novella. Just describe the image like you’re playing “guess the picture.” That’s it. That’s the assignment.
Yes, that means more than one paragraph and a massive photo gallery.
(Photographers, I’m looking at you 👀… with love, ofc.)
Blogs are for information. Images support the content—they are not the content. Save your galleries for your portfolio and social platforms.
Even if SEO didn’t exist, blogs would still be worth it.
You’re creating a resource your audience can reference, share, and come back to. Think of it like those 20-page Canva guides you love, just easier to distribute and easier to find.
There’s a reason I promoted The Carolina Peach on Facebook back in the day. The hometown lurkers were invested.
Early traffic signals value to Google. It says, “Hey, people care about this.” And that matters more than you think.
Some topics need depth. Some don’t.
The sweet spot is a mix of long-form and short-form blogs. I chunk my longer posts intentionally—both for readability and because 2024 gave me wicked tendonitis from blogging too damn hard.
Choose your topics with intention before you publish.
SEO matters. But it is not the god of your business.
I aim for green scores when it makes sense but I will not sacrifice voice, clarity, or personality just to add one more transition word. Personality-infused blogs convert better. Period.
Thousands of blogs are published EVERY. SINGLE. DAY.
If yours sounds like everyone else’s in your industry, you’ve already lost. Your personality is the differentiator. Let it lead.
Not every blog has to sell something.
Some blogs exist to connect. To remind your audience there’s a human behind the screen. And trust me—that connection goes a hell of a lot further than chasing page-one rankings alone.
Blogging didn’t just build my business. It built me—as a writer, strategist, and human figuring things out in real time. And honestly? I wouldn’t trade a single word.
If you’re wanting to get into blogging in 2026, but aren’t sure where to start, you can click here to browse our services!
I’ve been writing blogs for a long time—long before I ever thought of this as a career. It started with my best friend Erin sharing her blog in Physics class and me thinking, I want to try that. I never could’ve imagined that one small decision would turn into writing over 1,000 blogs for a living. But it did. And it’s a reminder I come back to often: the things that feel natural, fun, or obvious to you are rarely accidental.

If blogging has been sitting in the back of your mind whispering “maybe someday,” this is your sign. I’ve shared my go-to blogging resources—what I’ve learned, what I wish I’d known sooner, and what actually moves the needle—so you don’t have to figure it out the hard way.
